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Fieldwork for market research in Spain, Europe and Latinamerica

All kinds of surveys assisted by the latest technology

Encuestas estudios de mercado ASU Fieldwork en España, Europa y Latinoamérica

CATI telephone interviews

CATI system with 200 capacity positions, over own powerful servers and with the most advanced tracking and control software. Automatic and predictive telephone dialing system. Mp3 recording of audio calls.

FACE TO FACE Interviews

Domiciliary, meeting point, hall-test … (CAPI, PAPI). CAPI system with 300 Tablet PCs connected to the Internet and real time monitored.

CAWI online interviews

Powerful own infrastructure. Online tracking system with remote monitoring and supervision. Maximum transparency on the customer part in quota control.


ASU Manager

Our field work process management and coordination tool allows us to control all the survey stages and the customer, on the other hand, attend the process at any time and with full transparency.

Recording Manager System Audio tracking for customers

Exclusive audio recording system for 100% of conducted surveys, allowing both supervisors and customers to access recordings anytime, anywhere.

ASU Manager gestión estudios de mercado ASU Fieldwork en España, Europa y Latinoamérica


CATI Eurolatam estudios de mercado ASU Fieldwork en España, Europa y Latinoamérica

CATI EuroLATAM

As a result of our international experience, CATI EuroLATAM was born, a set of technologies and processes designed to facilitate the collection of information throughout Latin America and Europe. Management and conducting telephone interviews from our Madrid offices to carry out the strictest quality checks. Online access to the entire survey process from anywhere in the world.


Neuromarketing techniques Eye-tracking and glasses

The eye movement is a good indicator of the cognitive processes that are taking place in our minds. methods and technologies for recording eye movement allow us to detect priorities for attention, interpret them in conjunction with "classic data" and ultimately make a better diagnosis and forecast of consumer behavior.

At ASU Fieldwork we have the most cutting-edge technology for the realization of this type of studies, independently or combined with other information collection techniques.

Neuromarketing Eye-tracking y glasses estudios de mercado ASU Fieldwork en España, Europa y Latinoamérica